Chapter 5 Transformation

2004

→

2023

Section 1. Becoming a Consolidated Subsidiary of Mitsui O.S.K. Lines and Promoting Management Plans

2. Concentrating Investment in the Tokyo Area

After the asset price bubble burst in the 1990s, Japan’s economy entered a prolonged period of stagnation that was later known as the “Lost 30 Years.” Because Daibiru had not made irresponsible investments during the bubble period, we were able to minimize the impact of the bubble bursting.

  • The Shinjuku Daibiru Building

The Greater Tokyo area had a market more than three times larger than the Kansai region, and the bursting of the bubble caused a notable decline in real estate prices. Seeing this situation as an opportunity, Daibiru decided to establish a policy of concentrating its investment in the Tokyo area in order to achieve a balance between its bases of operation in eastern and western Japan. The acquisition of the Shinjuku Daibiru Building in 2000 and the Shiba Daibiru Building in 2001, the construction of the Akihabara Daibiru Building and the acquisition of Toranomon Daibiru Building in 2005, and the renovations associated with those acquisitions were also carried out on the basis of this policy.

Furthermore, since the 2000s, Daibiru had been expanding its operations not only in the office building business, which has always been its core business, but also in the commercial building business as represented by the Shinjuku Daibiru Building.

Section1. Becoming a Consolidated Subsidiary of Mitsui O.S.K. Lines and Promoting Management Plans